About Sarah Brent — Founder, Emotional Health Coach Academy

18 Years. One Question.
A Formula That Changes Everything.

The Anxiety Breakthrough Formula did not come out of a text book. It was built in the middle of a life that anxiety was quietly taking over — and a moment that made continuing as things were impossible.

CPD Certified by The CPD Certification Service

Recognised by the NHS and Universities

10,000+ Lives Transformed

Sarah's story

From My Teens, Anxiety Was Just Part of Life. Until the Day It Couldn't Be Anymore.

From my teens through to my early thirties, anxiety and panic attacks were a constant. Not always loud. Not always visible. But always there — underneath everything, running quietly in the background of every decision, every day.

I tried everything. I am not being dramatic when I say that. Breathing techniques. Grounding exercises. Counselling. Therapy. And they helped — for a while. Then something would happen, life would move, and the anxiety would come back. Sometimes worse than before. I got very good at starting again.

One day I was sitting in my car with two children under the age of two. A wave of panic rolled over me — silent tears streaming down my face, heart pounding, shortness of breath, hands trembling. Afterwards, when the exhaustion hit, I had one clear thought: I cannot carry on like this. I did not want my children to grow up seeing me that way. I wanted to be better for them.

That night, when the children were asleep, I started searching. All the usual things came up — breathing techniques, grounding techniques, counselling and therapy services. Honestly, there was nothing I had not already tried.

And then something shifted. Not in what I found. In the question I was asking.

Everything I had ever tried had been about managing anxiety. Not understanding it. And that right there — that was the question that changed everything. Why was it that I suffered with it in the first place?

My sister did not struggle with anxiety. My friend seemed to glide through life — when problems arose, it was water off a duck's back. Why was I different? Not weaker. Not broken. Different. And if there was a reason for the difference, there was a reason I could find — and work with.

From that question, I started to form what is now known as the Anxiety Breakthrough Formula. Once I realised I could help myself, I thought about helping others. Friends and family first. Then I opened my first practice.

The insight that built the formula

The Question Nobody Was Asking

Every approach Sarah had tried — and she had tried them all — was working at the level of the symptom. Make the panic more manageable. Make the thoughts less overwhelming. Make the triggers easier to face. All of it aimed at what anxiety looked like, not what it was.

The question that changed everything was not "how do I make this more bearable?" It was "why does this exist in me at all — when it does not exist in the same way in others?"

Anxiety is not something that happens to you.
It is something that was created — which means it can be un-created.

That single reframe is the foundation of the Anxiety Breakthrough Formula. Not a coping strategy. Not a management tool. A methodology built on finding the original pattern — and systematically dismantling it.

When you un-create anxiety at the root, there is nothing left for the symptom to feed on. It is what 18 years and thousands of cases have consistently shown.

How we got here

From One Question to a Global Methodology

The Anxiety Breakthrough Formula has never been static. It has been refined across thousands of clients and — most importantly — shaped by what they told us was working and why.

2008

The Formula Takes Shape

After her own breakthrough, Sarah began working with friends and family. The results were consistent enough that she opened her first practice. With her husband Richard alongside her, the methodology was tested, refined, and applied across a growing number of cases.

2017

Taking the Practice Global

When their youngest child became ill, in-person sessions were no longer possible. Rather than pause, Sarah and Richard took the practice online. What felt like a constraint became an expansion — they could now work with people anywhere in the world, and did.

2019

Training the Next Generation

After years of being asked "how do you do this?" — from other practitioners, from clients who had transformed and wanted to help others — Sarah began training practitioners in the Anxiety Breakthrough Formula. The Emotional Health Coach Academy was born. Collectively, they could reach far more people than Sarah ever could alone.

Today

A Proven Methodology

The Anxiety Breakthrough Formula is now mapped and aligned to NHS NICE guidelines. Practitioner training is mapped to the Personal Care Institute and Coaching Association UK. The course is certified by the CPD UK Certification Service. A rigorous code of ethics and best practice standards governs everything we do.

What makes it different

The Anxiety Breakthrough Formula Is Not a Single Modality

It is an 18-year proprietary methodology — drawing the most effective elements from psychology, neuroscience, and coaching into one structured, root-cause process. Nothing like it exists elsewhere.

Symptom Resolution

Every other approach works on what anxiety looks like. The Anxiety Breakthrough Formula works on why it exists — finding the original pattern and removing it at the source.

It's Not About the Past

No revisiting the past. No reopening wounds. Every session is purposeful and forward-moving — with a clear endpoint, not open-ended support.

Proven Results

Refined across thousands of clients — from GAD and panic attacks to emetophobia, PTSD, postnatal anxiety, and beyond. One root cause. One methodology. Consistent results.

Recognition and accreditation

Built to the Highest Standard

Because the people who come to us deserve to know that what they are trusting has been independently verified, rigorously reviewed, and held to a professional standard.

CPD Certified by The CPD Certification Service

Our practitioner training is independently certified by the UK's leading CPD accreditation body, recognised by employers, professional bodies, and institutions across the UK and internationally.

Mapped to NHS NICE Guidelines

The Anxiety Breakthrough Formula is mapped and aligned to NICE guidelines — the same standards that govern clinical practice across the NHS.

Code of Ethics and Professional Standards

Every certified Emotional Health Coach operates under a rigorous code of ethics and professional best practice standards — mapped to the Personal Care Institute and Coaching Association UK.

More than a methodology

This Is a Movement

The Emotional Health Coach Academy was not built to be a training company. It was built to change the conversation about anxiety — permanently and at scale.

Every certified Emotional Health Coach who graduates carries the formula into their community, their practice, their family. Every client who breaks through becomes living proof that anxiety is not a life sentence. Every practitioner who trains others multiplies that impact further.

We are not teaching people to manage anxiety better. We are building a world where the question "why do I have this?" gets asked first — and answered properly.

Break Free. Thrive Fearlessly.

Join the Anxiety Busters — a community of people who have stopped managing and started breaking through.

18

Years refining the methodology

100+

Coaches Trained

10,000+

Lives changed

Where would you like to go next?

You Are in the Right Place. Now Choose Your Path.

Whether you are living with anxiety and ready to break through, or you are a practitioner ready to train in the formula that changes everything — there is a next step here for you.

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In Their Own Words

"I had done counselling, CBT, talking therapy, medication, and nothing really stuck. Nothing really made that long-term difference."

— Louise

"I got my first client within about four weeks following the step by step instructions."

— Naomi

"I wasn't doing it for me. I was doing it for the clients. I had no idea what kind of benefit it was going to have for me."

— Ria

"Everything makes sense. I've got system in place. Before I was kind of winging it big time."

— Helen

"Before the training I was working in the NHS. I felt overwhelmed by stress and unsure how to manage it. Now I've launched a thriving emotional health coaching and consultancy business. I'm now helping NHS trusts and midwives reduce stress, anxiety and burnout."